One day about four in the building with sign, first with the New Zealand Olympic Committee and the Basketball Association of Serbia reached a strategic cooperation agreement, and later with the Jiangsu Satellite TV and the Stankovic Cup basketball intercontinental cooperation agreement signed. Olympic Sports chairman Xu Jingnan for it, yesterday was a busy and excited about the day.

    Reporter learned from the contract site, Peak has been established in the United States R & D and sales center is expected to officially enter the second half of the U.S. market.

    Hi sign four "Basketball Bonanza"

    Xiamen Exhibition Centre in Wan Chai yesterday's meeting hall, it was something great sports gathering, Stankovic Cup International Basketball Federation Central Committee, the Asian Basketball Association general manager Cheng Man Wai, New Zealand Olympic Committee on behalf of Terry, on behalf of the Serbian Basketball LjupceZugic, Jiangsu Satellite TV on behalf of Shi-ho military ... ... of course the host??? last September just listed the Peak in Hong Kong and his two sons, Chairman Xu Jingnan Zhi-Hua Xu, Xu reached.

    On Xu Jingnan for such a lively scene has been accustomed to seeing is not strange. Quanzhou started from the pull scooters, to Peak into the NBA, then onto the capital markets last year, Peak, Peak along the way has gone through again and again across. However, to win four in a day or so basketball cooperation project head of the Olympic excitement.

    "'Si Cup' is permanently held in China Intercontinental champion basketball tournament; Serbian Basketball Team in the FIBA world rankings in the latest fourth place; in the 2012 London Olympic Games, the Olympic Delegation of New Zealand will provide kind of professional equipment orientation. "Xujing Nan excitedly said: The Jiangsu Satellite TV" War fame "column, the two sides will work together to" Pick 5V5 Basketball Challenge "create a quasi-professional basketball game played by three young people were selected game basketball master, and then sent to the United States and the NBA star joint training and interaction.

    "I hope that through this way, the NBA or the CBA delivery of professional basketball players. For the Chinese fans and the world's top basketball event erected a bridge." Xujing Nan says.

    Americans had been as a liar

    In fact, the Peak from the beginning to focus on business in the "Basketball Bonanza" in gold, Xu Jingnan even Peak as a "basketball equipment manufacturer."

    In 1991, the Olympic sponsor the team; in 1998, the National Basketball Olympic title sponsorship of a heavily B league; 2002, the introduction of the "God of War" as Brand Ambassador Liu Yudong; in 2003, Pick a CBA strategic cooperation partners. In 2005, won the world's top basketball event, "Williams Cup" naming rights, and cooperation so far.

    But Xu Jingnan view, the 2005 NBA campaign is the real beginning of Olympic International.

    In 2005, an official involved in the United States Olympic NBA, where the NBA Rockets Yao Ming sponsored club. When the NBA arena the first time Chinese "Olympic China" billboards, the Americans surprised to Xujing Nan realized that the original vision of the world's top event by sponsoring the first step to enhance the image of Olympic expectations met.

    Pick of the NBA, but the road is also episode. Xu Jingnan recall, the initial cooperation with the NBA, Olympic stadium as the first Chinese to enter the NBA advertisers in the United States Embassy when the visa, Americans do not believe there is such a strength of Chinese enterprises that Xu Jingnan deceiving them.

    "Facts have proved that Chinese enterprises still have the strength to become NBA sponsor citizenship." Xu Jingnan look proudly recalls.

    2007 NBA Pick a strategic partner.

  R & D center located in the U.S. sales

    Campaign from the NBA since 2005, with the Phoenix Suns from Jason? Richardson and Michael Orlando Magic? Pietrus to join, has 12 NBA players with Olympic contract, these players are Pick the battlefield wearing boots ride. Pick a player has signed up to the NBA brand in China.

    Also helping to Xu Jingnan proud is the latest generation of homegrown Olympic Basketball shoe weighs only 310 grams, even more than NBA players like Kobe Bryant of the fifth generation of boots is also 60 grams lighter.

    Late in the year in March, the U.S. team NBA Nets CEO Brett? Yue Make a secret visit to Quanzhou Olympic headquarters, Yue Make this proactive approach, aimed to persuade the club to acquire its shares in Pick, Nets, the club intends to hold the 80% of the shares transferred to outside investors.

    Although the acquisition of New Jersey club has no stake in the issue below, but Xu Jingnan yesterday revealed that Peak has already set up R & D centers in the United States and sales center for the second half of this year the official Olympic products will enter the U.S. market.